Sponsorship: Ginetta proved the perfect fit for Gorilla Socks

Sponsorship: Ginetta proved the perfect fit for Gorilla Socks

Here at Ginetta towers we realise that for many of our drivers, sponsorship is key to setting their racing career in motion. We often get asked about what’s ‘in it’ for sponsors, so we decided to track one down and find out for ourselves.

It was a tough call to decide who to speak to. Luckily for us, the decision was made after seeing Gorilla Socks emblazoned on James Townsend’s Ginetta Racing Drivers Club car at Rockingham. We had to know more.

We got in touch with Gavin Kamara, Chief Sock Officer at Gorilla Socks and asked him to tell us more about the brand, and why the GRDC proved a fantastic marketing outlet for his products.

“Back in November 2016 when we launched Gorilla-Socks we were approached by James Townsend of Townsend Racing to provide some cool, colourful bamboo fibre socks for his maiden year in the Ginetta Racing Drivers Club with one catch – they had to be fire retardant! Unfortunately, we were unable to make fireproof socks but we were excited by the prospect to get involved with James and such a renowned British brand as Ginetta.

We are working with some high-performance athletes in the PGA and NFL and saw James as a great fit. He appreciated what we are doing to support gorilla conservation (hence Gorilla Socks!) through our partnership with The Dian Fossey Fund and wanted to help raise our profile through his racing – donating some space for our logo on his Ginetta G40! We donate proceeds from every pair of socks to the Fossey Fund so this increased exposure is a real help.    

So why do we use bamboo fibre for our socks? Aside from being the most eco-friendly and fastest growing plant on the planet, bamboo uses 1/3 of the amount of water required by cotton. The fibre is luxuriously soft, yet stronger than cotton and it’s thermoregulating – keeping you cool in summer and warm in winter! Check out our homepage for more benefits.

We would like to wish James and all the other drivers the best of luck this season!”

Week Two - We Are Ginetta vs. Movember

Week Two - We Are Ginetta vs. Movember

We are nine days into the Movember challenge here at HQ and it’s ‘so far, so good’ as we near the halfway point. We have staff growing moustaches, our BTCC front of house girl attempting to conquer 1958 kettle bell squats and Ruth and Lo from our PR and Championships team attempting to run 800m around the Talk Radio studio in the quickest time possible.

Below is how they have been getting on, but first, we are really keen to expand our We Are Ginetta Movember team, so if you are doing ANYTHING to raise money this month, drop us a line via pr[AT]Ginetta.com or donate to this fantastic cause at the following link: http://moteam.co/we-are-ginetta

 

Ginetta Mechanics – Growing the Mo’

Nine days into Movember and the boys are going strong! They are currently in the midst of battling through ‘itchy tash’ and working out how best to eat without having food stuff stuck in their beards.

Samuel is unimpressed with his beard growth this week but at least his face is being kept warm in the snowy weather conditions. Some of the fathers of the group have received ‘complaints’ from the kids due to ‘chin pie scratching’ but it’s all for a good cause.

The competition is tough going, the testosterone has kicked in, beard wax, combs and a variety of oils and potions are being deployed in a bid to conquer Movember.  All in all a great week for facial hair and making the Ginetta workshop incredibly proud.

 

Joanne Sutcliffe – 1958 Challenge

My Movember Challenge is to complete a total of 1958 kettle bell squats, which is around 65 per day. I decided to do more from Monday to Friday to give me rest days over the weekend.

I started out with a strong 110 on November 1st.  This was a mistake. By the end of November 2nd  my legs were like jelly!  With hindsight, I should have started lower and built up the numbers.  I struggled on through another 110 regardless, telling myself it would be easier on day three - wrong!  By November 3rd I could barely walk, and trying to sit down meant I had to hold onto something stable to stop myself dropping like a stone.

In the gym at lunchtime I only managed 90 squats, and had to be encouraged by my colleagues, one of whom joined in to get me through the last 40. It’s slowly become easier though and after a couple of rest days at the weekend (and one cheeky extra day off) I have been back in the gym again and have completed 430 in total, with 1528 still to go.  I’ll be back on it at lunchtime so watch this space…

 

Dash in a Tash – Ruth and Lo

We have been busy training hard for the 800 dash. Lo has the added benefit of having her personal trainer Scout, a massive Samoyed who forces her to walk / job / run at least 5km a day. That’s a stark contrast to myself (Ruth) who walks as far as the Ginetta office coffee machine.

So it’s safe to say Lo is already way ahead of me in the training stakes. She ran as a hobby before, whereas my gym commitments were more ’30 Day Shred’ and various keep fit DVDs, putting me at an instant disadvantage. However, the pair of us are working at Brands Hatch this weekend as part of the Simpson Race Products Ginetta Junior Winter Series, therefore we plan to get our training on track (literally) at the end of each day.

Check back next week for some photo updates of our progress thus far.

Here come the boys – Movember Is GO at Ginetta HQ

Here come the boys – Movember Is GO at Ginetta HQ

The Ginetta boys never shy away from a challenge (or confectionery-based bribery) so when we brought all our leftover ‘Trick or Treat’ goodies into Head Office this morning, convincing them to join our Movember efforts was as simple as taking candy from a baby.

Self-appointed Ginetta ‘mum’ Ruth Gawthorpe rallied the troops in the workshop and although most of them already have some facial hair, no fewer than eight Ginetta superstars have committed not to shave or trim their beards again until December 1st. Nik Gawthorpe, Sam Stanton, John Stanton, Mark Webber, Sam Williams, Geoff Falconar, Sam Dolby and Ayrton Todd – we salute you!

You don’t have to grow the mo to save a bro though. There are plenty of people taking part in the ‘Move For Movember’ efforts. LNT Group CEO Matt Lowe, LNT Software MD Leigh Ellis and LNT Construction Planning Manager Jo Sutcliffe are each taking part in a 1958 challenge, in celebration of the year Ginetta was founded.

Not only that, but we have real-life radio and telly SUPERSTAR Andy Jaye on the cusp of joining our team, we reckon a bit of a beard and he’ll look just like a young Gandalf – who wouldn’t want that to their name?

Don’t be a stranger, join our team or simply make a donation here: http://moteam.co/we-are-ginetta